Marketing Evolution Roundtable Highlight Reel

Marketing Evolution’s Software Operations group is tasked with bringing to market the technology that allows marketers to make better real-time,...

The Best Practices Engine: 2 1/2 minute overview.

Join Marketing Evolution’s Andy Cheong and guest speaker, Forrester Analyst Jim Nail as they discuss theCurrent State of Marketing Measurement and...

Imagine if the busy marketing team had a guardian helper on their shoulder whispering relevant tips to be effective as the team develops marketing...

"Giving consumers the right message is great, but we need to reach the right people first," according to Jaime Date, Advanced Analytics Manager at...

At Marketing Evolution, we’ve designed our Marketing Measurement and Optimization Platform to provide all of the tools the modern marketer needs to...

Jaime Date, Advanced Analytics Manager at Allstate, shares how Marketing Evolution's platform has helped her team discover that the number of...

The Marketing Evolution team was busy this week at the Forrester Consumer Marketing Forum at the Marriott Marquis, located in Times Square—one of the...

The streaming wars are well underway and intensifying, as Netflix, Hulu, Disney+, Apple TV+, Roku and many more services battle for subscribers. With...

Mark Greatrex is the Chief Marketing and Sales Officer of Cox Communications, a multi-billion dollar MSO, telephony and data provider. Mark was named...

Greg Stuart, CEO at the MMA presents at the Marketing Evolution Roundtable in NYC.

Marketing Evolution and Mobile Marketing Association (MMA) released the findings from its Smart Mobile Cross Marketing Effectiveness (SMoX) study.

Marketing Evolution is proud to work with the Mobile Marketing Association (MMA) and this month’s Marketing Superstar, Greg Stuart. As CEO of the...

In New York, marketing measurement and optimization specialist Marketing Evolution has appointed Michael Cohen as SVP, Chief Data Science and...

Marketing Evolution’s Founder and CEO, Rex Briggs, hosted the first discussion for the Real-Time Think Tank, which was focused on the trends and...

Today's marketers must embrace a unified marketing performance measurement strategy. This approach uses advanced analytical models for more precise...

Marketing professionals at companies large and small from all over the globe are facing the same challenge. It has never been easy to measure...

Upcoming Press Release from MMA:

The holiday season is right around the corner – and for many marketers, this presents an opportunity to close out 2020 on a high note. However, this...

At the recent MMA New York forum, a two day conference focused on highlighting market trends and innovations in the growing mobile space, a shift was...